Expert advice, industry trends, and practical tips to help you build a successful business
As an entrepreneur, it’s important to be careful with our money to ensure we are spending money wisely. Obviously, there are a number of things as entrepreneurs...
Read MoreIn 2016 alone, Optimus wrote more than 150 business plans for new clients, attended numerous networking events, and learned valuable information from industry l...
Read MoreWhether you are opening a fast-casual or formal white-glove dining concept, it is important to understand your customers’ demands and how to exceed them. Below...
Read MoreIt’s critical to ask yourself several questions prior to starting your new business. You must understand the basics of what you are doing and how you are going...
Read MoreThese days, there is a mobile application for just about everything. Whether it’s browsing through the latest book reviews or requesting a ride to the airport,...
Read MoreWhen opening a retail operation, it is imperative to understand not only your customer, but what drives them to make a purchase. Equally as important is knowing...
Read MoreWhen making a purchasing decision, it’s important to consider the value of the product and any additional benefits. For example, while Optimus Business Plans ma...
Read MoreOne of the questions we at Optimus get asked by many new entrepreneurs is, “What is the difference between business structures, and which one is the best for my...
Read MoreEvery year, the SBA sponsors an event called Small Business Week. This year, the dates are May 1-7. There are all kinds of informative events sponsored by the...
Read MoreIf you live in Dallas-Fort Worth, be sure to check out Dallas Startup Week that begins today. There are all kinds of free events in downtown Dallas this week p...
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